Having a good data foundation is key in every AI deployment. When enterprises start on their data orchestration journey and pull the data from multiple back-end systems, getting the foundation right seems easy, but it is an arduous task. How do you begin? What tools are the best for data collection and data ingestion? These are common issues surfacing, and many enterprises want to get it right, as that is the foundation for successful AI deployment.
I recently caught up with Trusst AI. Think of them as the overlay and the brain in finding the best ways to manage the complexities within the entire customer journey all within the customer’s cloud. They are positioning themselves at the forefront of analytics and automation for contact centres. The platform is the ‘intelligent brain’ that helps enterprises use the data to understand what should be automated. The platform ingests data from multiple data sources, which include contact centre applications, chatbots, CRM systems, social media monitoring applications, billing systems, ERP systems, and more. The platform learns from data, and the constant continuous learning reveals new patterns that have not been seen before.
It can continuously improve agent accuracy and efficiency, both human and AI agents. The platform has the ability to spot new customer patterns, and, as they emerge, feed insights and learnings back to the platform for further insights.
They are helping enterprises build a CX engine that can adapt to any circumstance and evolve alongside the business. From the data, you will also now how to get started in your AI Agents and Voice AI journey.
So, their take is that while everyone is building AI agents, they have built the BRAIN!
So if you’re not sure where to begin in your AI journey, this might be a good starting point for your enterprise.
Great to see the momentum Luke McNamara, Ryan Kohler, Sarel Roets Trusst AI
Before You Deploy AI Agents, Get Your Data Foundation Right



